Integrate your ERP, CRM, and more systems to centralize data, personalize experiences, and achieve real results with increased sales and better service.
It is common for companies to have a fragmented data ecosystem. Customer information becomes isolated in different systems such as ERPs, CRMs, payment platforms, and others, which prevents marketing, sales, and support teams from operating with the necessary precision and context. Without a complete and synchronized view, the true potential of each customer interaction remains untapped.
Data integration is the key to unlocking this potential for personalizing the customer experience. By connecting your systems and centralizing information in a hyper-connected solution, your data ceases to be an isolated asset and transforms into a competitive advantage.
The result is a 360º view of the customer and an integrated ecosystem that drives end-to-end performance and ensures your company can sell more and serve better.
Integrate your data, gain a 360º view of customers, and turn every interaction into business value.
Integrate data from your systems (ERPs, CRMs) and gain a 360º view of your customer’s journey.
Create advanced segments and triggers from the data and keep your campaigns updated in real-time.
Use behavioral data to create personalized journeys using AI and boost your conversion rates.
Make strategic decisions with actionable insights and more complete, intuitive, and robust reports.
Zenvia Customer Cloud: solução hiperconectada que integra seus dados com CDP nativo para uma visão 360º dos clientes e personalização da experiência.
At Zenvia, your company connects data, channels, and artificial intelligence to deliver unique experiences at every touchpoint.
As simple as connecting and using
We have over 20 native connectors ready to use, which you can integrate without the need for a dedicated technical team. Ideal for visualizing results and gaining efficiency more quickly.
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Flexible for your needs
If the operation requires more complex integrations, with non-native systems and connectors, we offer open and flexible APIs, as well as a team of franchisees who can assist in the implementation process.
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Practical examples where we connect data and turn challenges into opportunities.
Converting new visitors into customers and re-engaging old customers who haven’t purchased in a while are constant challenges for e-commerce growth.
The system identifies new users without purchases and customers at risk of churn.
A Specialist Agent automatically sends a coupon via WhatsApp to each segment.
New customers get a first purchase coupon, and inactives get a return offer.
First purchase rate increases significantly.
Creates a strong first contact and shows old customers that they are valued.
Re-engages customers who could be lost, increasing LTV (Lifetime Value).
Manually answering each question in the ‘Questions and Answers’ section of Mercado Libre is slow, consumes team time, and can lead to lost sales to more agile competitors.
New questions in listings are captured automatically.
A chatbot trained with your catalog and products and FAQ responds quickly.
The AI’s response is published on Mercado Libre, addressing the customer’s question in real-time.
Reduces response time from hours to seconds.
The AI integrated with your catalog ensures consistency and accuracy in information.
Quickly clarifying doubts breaks objections and speeds up the purchasing decision.
An e-commerce store has an extensive customer base but lacks a clear communication strategy. Identifying which customers are most valuable is essential for optimizing marketing campaigns.
Zenvia Customer Cloud processes data from Bling and classifies customers by Recency, Frequency, and Value.
Customers are categorized as Champions, Loyal, or At Risk.
Activate the ‘Best Customers Agent’ for loyalty campaigns via WhatsApp, SMS, or Email.
Targeted campaigns drastically increase response rates
Personalized offers for high-value customers generate more revenue.
Specific and automated programs for loyal customers strengthen the brand.
A company faced a common challenge: a high volume of inactive customers in the database and difficulty efficiently segmenting audiences for reactivation campaigns. The manual process was time-consuming, labor-intensive, and did not deliver the expected results.
Integrated customer base allowing the use of behavioral history.
Creation of personalized reactivation campaigns via SMS and WhatsApp.
Customers receive content according to their profile, generating more impact.
Through personalized reactivation campaigns.
Customers began to interact more with the brand.
Leveraging the existing base with reduced acquisition costs.
A sales team spends a lot of time and resources on manual contacts with hundreds of leads, resulting in low productivity and high non-response rates.
Create an automatic contact sequence (SMS → Voice → WhatsApp) for new leads in Pipedrive.
Use quick replies on WhatsApp for the lead to qualify, filtering promising contacts.
Zenvia Customer Cloud updates the deal status in Pipedrive, moves the card, or creates a task.
Optimizes investment by initiating contact through cheaper channels like SMS.
Salespeople focus only on qualified leads.
Quick contact and task automation significantly increase the closing rate.
975
people
reached
5x
return on investment (ROI)
3.5%
of the month’s total revenue in a single campaign
“For a store of our size, managing data efficiently was difficult and made personalized actions unfeasible. With the combination of Olist and Zenvia Customer Cloud, we were able to do everything quickly, easily, and with results above expectations.”
João Pedro Santoro
Managing Partner at Be Fancy
Connected integrations: 
Everything your company needs to improve results and delight customers.
Data Integration is not a new product, but rather an evolution of our solution. It is Zenvia Customer Cloud's ability to connect natively to your management systems (ERPs, CRMs, e-commerce platforms, etc.) to centralize information, create a 360-degree customer view, and automate intelligent journeys.
It solves the problem of customer data being scattered, disconnected, and underutilized. This directly improves:
No. Data integration, through our native CDP, is a core capability of Zenvia Customer Cloud. Platform customers are encouraged to connect their systems during onboarding to maximize the value they get from the solution.
A CDP (Customer Data Platform) is a platform that centralizes customer data from multiple sources. Zenvia’s key differentiator is that our CDP is native, meaning it is already part of the same AI and customer service solution. Instead of hiring and integrating two different vendors (one for data and another for customer service), Zenvia delivers everything in a unified platform, providing greater agility, lower costs, and a smarter operation.
The process is flexible and designed for different levels of maturity.
For Native Zenvia Customer Cloud Integrations: We offer native plug-and-play connectors that require little to no technical configuration.
For Other Systems: We provide open, robust APIs with comprehensive documentation for more customized integrations, always supported by our specialists and partners.
Integration enhances every stage of the customer relationship by enabling smarter and more automated actions. For example:
To Attract Customers: Segment your customer base using behavioral data such as Recency, Frequency, and Monetary Value (RFM) to create more targeted and personalized acquisition campaigns;
To Increase Sales: Make product catalogs and pricing available in real time during customer interactions, enabling agents and bots to provide relevant recommendations that increase average order value and conversion rates;
To Improve Customer Service: Give chatbots and AI agents real-time access to customer history, such as delivery status and recent purchases, to provide faster, more effective, and contextual support;
To Build Loyalty: Create automated nurturing journeys such as welcome messages, satisfaction surveys, and repurchase incentives, strengthening customer relationships in a continuous and scalable way.
Yes. Our open APIs are designed to be flexible and allow connections with virtually any system your company uses, including legacy or highly specialized systems. Our team of experts and partner network are prepared to support custom integration projects.
The value can be realized quickly. For example, after connecting your e-commerce platform, an abandoned cart recovery journey can be activated and start generating sales within hours. Automating manual tasks also provides immediate efficiency gains for your team.
The direct benefits include:
Our main differentiator is delivering a complete and unified solution. While the market typically offers separate solutions (one company for CDP and another for customer service channels), Zenvia combines in a single platform:
Yes. Security is a top priority. Zenvia holds the ISO 27001 certification, one of the world's most rigorous information security standards, and is fully compliant with LGPD (Brazilian General Data Protection Law), ensuring governance and transparency in data management.
We provide a complete support ecosystem that includes:
